Nereus London was born out of a need for genuinely sustainable premium beauty care products.

There are many brands that have launched sustainable offerings but almost always at some cost - whether it’s to the aesthetics, product performance, or both. We didn’t want to compromise on any of those factors, so we endeavoured to create packaging that looks premium, natural formulations that actually work, and 100% natural fragrances that are both organic and smell amazing.

Our brand goal is to deliver an excellent product experience with the environment at the heart and soul of every decision. We want our customers to have all the benefits of a high-end product, without having to compromise on their sustainable principles.


Nereus London Founders James and Diana


James Inglesby - Founder and CEO

 Diana Ziegler - Co-founder and Brand Creative Director 

Hi everyone! James and Diana here - we thought it was best to introduce ourselves and tell you a little about why we created Nereus London.
With James spending 12 years working for a multinational focusing on beauty products, and Diana working in the fashion industry, we felt like we wanted to do something more meaningful with our lives.
We decided to combine our skills and create products that we felt were missing from the market - beauty products that were not only of the highest quality in terms of performance, but also all-natural and environmentally sustainable.
Nereus London founders James & Diana
We were also spurred on by the overuse of black plastic products in the beauty industry, it’s often assumed that like other plastics, it gets recycled. However, this is rarely the case and it almost invariably ends up in landfills or even worse, the ocean. For us, this is something we found totally unacceptable.
With that firm foundation in place, we worked tirelessly to design, source, and create the luxury hair and body care products you can see today.
We’re proud that we’ve managed to achieve a plastic-free supply chain, which was a result of visiting every single one of our suppliers in person. We selected them based on the interviews we had with them, as well as looking at a detailed analysis of their sustainability goals and impacts.
Nereus London founders James & Diana
Product performance and ingredient sourcing is key to us, and when choosing our formulations manufacturer and essential oils suppliers, we looked at two factors. Firstly, their passion for sustainability and secondly, the unparalleled level of attention they give to developing outstanding fragrances and formulations.
Finally, we’d like to mention that we’re always looking to learn about new ways to be even more sustainable at every stage of our business, so if you have any suggestions, feel free to let us know!


The Nereus London Approach to Beauty Care

Taking Action with Plastic Bank 

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